JP Rangaswami on social objects
Last Updated on Sunday, 27 February 2011 09:57 Written by Steve Sunday, 27 February 2011 09:57
I’m finding his tale of the merging of internal systems of record with external systems of engagement, and the socialization and consumerization of these objects to be really compelling. The corporation is changing, and his take resonates with me. It’s worth a read.